Learn how to seduce your customers with words

Seduce Your Customers One Word at a Time

  I glanced at the clock.  The hands pointed to midnight.  Is it really that late?  I rubbed my eyes.  And then I looked at the book I held in my hand.  Another five chapters to go.  Did I dare try to finish it? How many of you have trouble putting down an exciting novel?  …

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A Creative Way to Beat the Competition

A Creative Way to Beat the Competition

A Creative Way to Beat the Competition During the earlier days of television, the competition to have the best weather reporting was severe. All of the TV stations were vying to have the latest forecasting technology so that they got the weather right more often. But not all stations had the same budget for the …

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Increase sales with Internet Marketing

Rev Up Your Sales Engine with Internet Marketing Strategies

In today’s world, most people research products online before deciding which one to buy and which company to buy from.  If you are neglecting Internet Marketing, you are leaving orders and money on the table.  Here are some ideas on how to increase sales with Internet marketing. So what is Internet Marketing? It is simply …

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A 77 Year Old Marketing Campaign

The Secrets of a 77-Year-Old Marketing Campaign

When I first saw Smokey Bear at the Washington National Zoo back in 1960, he was already ten years old and well-known to kids everywhere as the symbol of the U.S. Forest Service’s Fire Prevention campaign. The Forest Service had begun it’s campaign in 1944 but the bear was simply one drawn by an artist …

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